As a product owner, you have a little more information available to you. Here is some information you can share with your development team if they think to ask you about it:
There are four models - all solid state:
Very small footprint, can store approximately 4 hours of video - 4 GB of memory
Very small footprint, can store approximately 8 hours of video - 8 GB of memory
Medium sized, can store approximately 16 hours of video - 16 GB of memory
Medium sized, can store approximately 32 hours of video - 32 GB of memory
To make a profit on the hardware, the devices should sell for at least $100, $140, $235, $350
The company wants to target youth market as a possible tie in for other future products.
They have research which shows that this group is big on customization
They want to be able to sell the device, games, accessories and customizations online
Customizations include custom colorization, engraving, engraved uploaded pictures and stickers
With the popularity of social-networking sites, they want to offer a compelling reason to keep people on the site
Instant messaging
Groups and Friends
Share photos
Video
Email
Blogging
Second-life integration
Etc., the usual social networking stuff, targeted towards teens
They are concerned about predators, so they want different offerings to protect different age groups
Title and track information is available via a 3rd party agreement with CDDB
Of course, the client should be able to rip their own music.
They want a solution that will work on PC's, Mac's and Unix.
ITunes® Competitor Product Owner
As a product owner, you have a little more information available to you. Here is some information you can share with your development team if they think to ask you about it: